Millennial Men Seeking Cosmetic Surgery Trend
Millennial men are increasingly turning to cosmetic surgery procedures, according to a new trend survey conducted by the American Academy of Facial Plastic and Reconstructive Surgery. About 1/3 of the responders aged 18-34 said the main reasons for considering cosmetic procedures was to look younger and feel better about themselves, followed by wanting to look more rested and less stressed. However, older millennials aged 25-35 indicated that it was to maintain a more youthful competitive edge in their careers.
Why is this a trend? There may be several factors at work here. We have seen the phenomena of social media and the surge of “Selfie” culture influence both men and women on a grand scale. While millennial men are late to the party, people of all ages have become more critical of their appearance on social media and it easily translates to considering cosmetic procedures. First stop on that train are fillers, autologous fat transfer and Botox®, followed by facial rejuvenation surgery. While I have seen a slight uptick in consultation requests from men, they mention numerous reason for considering surgery. I suggest that this social media trend will continue, but as with all trends, it will likely subside as Facebook and others become less popular with millennials when the business and complexities of their lives may eventually leave less time for social media indulgences, while finally banishing the “man bun.”
